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2013 Seo

Posted by [email protected] on August 1, 2013 at 7:44 PM
April 2013 saw the seo landscape become unrecognisable effecting both searchers and seo companies alike. Many thousands of search engine optimization companies have closed their doors and many, many more seo workers have lost their jobs as Google has raped smaller business to claim more profit from the Internet and stripped websites of their ability to rank in Google Search forcing real businesses into their advertising funnell..

Many seo companies show their success ranking sites for keywords that get less than 200 hits per month. A total waste of money.



The McGrath Team give amazing informative guides and advice at the site search engines optimization companies.



Likewise tens of thousands of workers who had previously been employed in the internet marketing industry have lost their jobs. Meanwhile Google raised their paid advertising revenue by 42% what a stroke of luck!).



Sadly, even the search engine optimization "specialists" that stayed active after the devastating effects of the Penguin update have failed to move with the times.



With so many algo changes the average seo agency is finding it impossible to move with the times. They simply can no longer rank sites in the SERPs



Someone might be mistaken for believing that the negative effect of the Google changes was the loss of jobs and the closing of seo agencies due to their inability to adapt to the constant Google changes. The lose of jobs and failures of seo companies is not the worst thing to come out of all the Google madness. Something that is rarely spoken of � mostly because there are not enough Seos left who realise it is happening!



The unfortunate reality is difficult to bear but all too real. Almost all remaining seo companies are not only failing to rank their clients due to the fact that they are not updating their expertise they are actually causing more harm than good. They are creating havoc because they are using old tactics which Google now considers to be spam.



However, what these professionals don't often address is the fact that these inferior charlatans are not just failing their clients in the SERPs they are actually destroying their sites! They are in fact employing, not only outdated optimization processes but are using, seo processes that are completely damaging to the longevity and sustainability of the websites they are claiming to rank.



Only elite companies such as link exchange seo outsourcing have survived and flourished while a multitude of agencies have closed their virtual doors.



With seo services on the market that are founded on over optimized anchor ratios many potentially great client online properties are unfortunately millimetres away from being ruined by a penguin penalty. If your client's site or your own site gets hit by penguin due to over-optimization it is highly unlikely to recover unless you are BMW or Coca-Cola or similar.



Even though this type of dangerous search engine optimization behaviour is common most website owners are totally unaware that it is going on.



Sadly for business owners, who are trying to build their online presence, finding a good seo company that can actually produce results is becoming more and more difficult.



Foreign based seo companies often make outlandish claims and will even go as far as to use others company's results as examples of what they can achieve. Some have also been known to steal the credit for seo work that they have not even undertaken.



A huge percentage of seo companies now do not worry about achieving rankings for their clients. They simply pass them off with the falsehood that it takes time to see movements in the SERPs and then take on new clients when the old ones eventually realise that no results are likely to ever come.



Sadly, many seo companies have no concern at all for their clients. They see clients as turnover and do not care what damage they do to their sites. It is time that seo companies were held responsible for their actions and I urge every potential seo client to do their due diligence when they consider which seo services to use. Be sure to investigate any seo agency you wish to use.



Do they openly show their seo processes? Are they very guarded about how they perform search engine optimization? Make sure you know exactly what seo techniques your seo company is using before you trust them with your valuable web properties.



Be sure that the Seo Company knows what they are talking about. Ask them about the Penguin update. Ensure they have a full working knowledge and understanding of all seo updates and penalties that Google have recently introduced and how they intend to work within safe parameters of these penalties.



If examples of rankings are given to check the exact match search count on the Google keyword tool or have someone else do it for you. Are those keywords generating enough traffic to make the claims by the seo company stand up, or do their claims fall short because the keywords ranked are worthless?



You should always use genuine seo businesses to perform your search engine optimization. If you select an inferior seo service then you will get cheap results and may even and probably will damage your brand online.

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