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The Post Penguin Seo Blues

Posted by [email protected] on August 1, 2013 at 7:44 PM
Since 24/04/12 when Google released Penguin there've been even more alterations in seo and with seo services. Many thousands of search engine optimization agencies have closed their virtual doors and a great many more search engine optimization workers have lost their jobs and homes as a greedy Internet giant has claimed more profit from the World Wide Web by stripping ordinary website owners of their ability to rank in the SERPs forcing real businesses into their advertising funnell..

Many seo companies show their success ranking sites for keywords that get less than 200 hits per month. The client is paying for false results.



McGrath Enterprise Seo Services offers amazing tips and advice at the site McGrath Enterprise Seo Services Blog.



In addition tens of thousands of employees who had been employed in the search engine optimization industry have lost their jobs. Meanwhile the search engine giant Google increased their paid advertising revenue by 42%.



Many seo companies have continued working after Penguin but it was not due to their search engine optimization knowledge. It's merely because they can attract new clients.



Because Google has introduced more and more complicated regulations to their search algo, these changes have removed ordinary search engine optimization "experts" ability to attain rankings in Google Serach.



Although this is a sad time for these companies there's a much more frightening fact that is often not discussed.



Unfortunately it is not only that these inferior agencies are unable to gain serach exposure for their client's sites but the optimization techniques which they are utilizing are in fact causing damage to those sites in the Google SERPs.



However, what these professionals don't often address is the fact that these seo companies are not only failing their clients with their rankings but they are in fact destroying their sites! They are utilising, not only outdated search engine optimization techniques but are using, seo practices that are extremely damaging to the longevity and sustainability of the sites that they are claiming to help.



Only elite businesses such as http://www.mcgrathenterpriseseo.com � seo outsourcing have expanded while inferior businesses have fallen around them.



The great majority of seo agencies are employing outdated techniques that are based on on over-use of exact match keyword anchor text. This is placing their client's websites at extremely high risk. It is sad to think that seo agencies that ruin their client's rankings will leave those clients in a very sticky situation as no non-brand sites ie. non big brand names have recovered from Penguin.



Although this type of dangerous seo work is prevalent most site owners are totally unaware that it is going on.



Since the release of the Penguin update not very many seo companies have kept up their skill level. Most are still using tactics that do not work or are harmful to sites.



Foreign based seo companies often make outlandish claims and will even go as far as to use others company's results as examples of what they can achieve. Because it is so difficult for these companies to achieve rankings since Penguin hit some will even pretend to have ranked sites that they had nothing to do with or by showing rankings achieved for keywords that get no search volume and therefore have no competition.



Many of these companies do not worry that they cannot produce results because they simply recycle their client list taking on new clients as the disillusioned clients leave.



It is truly unfortunate that some seo agencies wilfully perform seo techniques that they know do not work and can even harm their client's sites. What's more they look at their clients merely as a paycheck and are constantly actively looking for new clients because they know they will lose the ones they already have due to their poor seo practices. If you are considering using an seo company then please be extremely careful who you chose. Check out the company and see what other people are saying about them. If they are very cheap then they are probably worthless. Be sure to investigate any seo agency you wish to use.



Do they openly show their seo processes? Are they very guarded about how they perform search engine optimization? Make sure you know exactly what seo techniques your seo company is using before you trust them with your valuable web properties.



Be sure that the Seo Company knows what they are talking about. Ask them about the Penguin update. Ensure they have a full working knowledge and understanding of all seo updates and penalties that Google have recently introduced and how they intend to work within safe parameters of these penalties.



Also ensure that the company supplied you with an exact match count of the searches performed for the keywords they have ranked.



It's experts in search engine optimization such as McGrath Enterprise whom you should listen to.

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