After 04/24/12 when Google dropped the Penguin hammer there have been even more changes in seo and with seo services. A great many thousands of search engine optimization companies have closed their doors and a great many more seo workers are now unemployed as Google has raped smaller business to claim more revenue from the World Wide Web by stripping ordinary website owners of their ability to rank in the SERPs forcing real businesses into the Google paid advertising pipeline..
In addition 10s of thousands of workers who had been employed in the industry have lost their jobs. Meanwhile Google raised their paid advertising revenue by 42% just a coincidence?.
Unfortunately, even the seo "specialists" that stayed active after the devastating effects of the Penguin update have failed to move with the times.
In these time, due to all the changes in search, it is not possible to achieve good rankings in Google using pre-penguin seo techniques.
Though this is a sad time for these agencies there's a much scary fact that is often treated like the elephant in the room.
Many people in the industry know that approximately 99% of the will be unable to continue for very long because they aren't getting results for the clients.
Unfortunately thou what Seos rarely admit is that these inferior fakes are not just failing their clients in the SERPs they are in fact destroying their sites! They are employing, not only old off-page seo processes but are emplying, seo practices that are 100% harmful to the longevity and sustainability of the websites they are trying to help.
Only elite businesses such as seo outsourcing noida have survived and flourished while a multitude of agencies have fallen around them.
Past seo techniques are no longer effective yet many search engine optimization companies are still relying on anchor text alone to rank a site. You should be aware that this is tremendously dangerous as the Google Penguin punishes sites that use this kind of backlink and the punishment Google hand out to a site owner is extreme. If your client's site or your own site gets penalised by penguin it is highly unlikely to recover unless you are BMW or Coca-Cola or similar.
Rarely are their clients aware of this.
After penguin hit the seo industry hard it is becoming difficult for site owners to get good Seos who can produce results.
Search engine Optimization agencies, especially ones that are not natural English speakers, just cannot create the rankings that they claim they can and make promises that they cannot deliver. Or they even use examples of rankings they have achieved for completely uncompetitive terms that are financially unviable from a business perspective.
Seo companies, especially offshore based seo agencies that use workers with inferior English language skills, are quite content to take on clients whom they then fail to rank, so they lose those clients and then simply take on more.
It is truly unfortunate that some seo agencies wilfully perform seo techniques that they know do not work and can even harm their client's sites. What's more they look at their clients merely as a paycheck and are constantly actively looking for new clients because they know they will lose the ones they already have due to their poor seo practices. It is time that seo companies were held responsible for their actions and I urge every potential seo client to do their due diligence when they consider which seo services to use. Be sure to investigate any seo agency you wish to use.
Are they open about the techniques they use? Beware of any company that guards their "seo knoweldge" or hides behind a veil of secrecy because they are probably using spam tactics. Be sure any company you work with highlights their processes and explains how they intend to rank your site.
Check that the people doing your off page optimization understand the new rules of seo. Drill into their knowledge of recent Google updates and ask them for examples of keywords that they have ranked websites for.
Also ensure that the company supplied you with an exact match count of the searches performed for the keywords they have ranked.
When it comes to online marketing and especially Google seo ensure you always use authentic companies such as this or you will run the risk of damaging your rankings in the Google search engine, reducing your internet earnings and your brand.
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