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New Seo For 2013

Posted by [email protected] on August 1, 2013 at 7:44 PM
April 2013 saw the seo landscape change effecting users of Search and seo companies alike. The poor quality changes in Google Search have been so dramatic post Penguin that large amounts of search engine optimization companies have went bankrupt.

A competitive search phrase usually produces no less than 10,000 hits per month yet many seo companies use examples of rankings they have achieved for terms that get less than 100 hits per month! The client is paying for false results.



Michael McGrath gives amazing informative guides and advice over at seo services maps satellite.



Likewise 10s of thousands of workers who had been employed in the search engine optimization industry have lost their jobs. Meanwhile Google increased their paid advertising revenue by 42% what a stroke of luck!).



Sadly, even the small amount of search engine optimization agencies that survived the horrendous effects of the Penguin update have failed to update their search engine optimization knowledge.



As The big "G" has included a mountain of extremely complex and difficult to follow regulations to their search algo, these algo alterations have stopped ordinary search engine optimization workers capacity to attain rankings in Google Serach.



Even though this is terrible for those agencies there's a much more alarming fact that is often treated like the elephant in the room.



Many people in the industry know that about 99% of the remaining seo companies cannot continue indefinitely due to the simple fact that they are not getting results for the customers.



However, what Seos don't often address is the fact that these agencies are not purely failing their clients with their rankings but they are in actual fact destroying their rankings and online reputation with Google! They are in fact using, not just old optimization processes but are using, seo tactics that are extremely detrimental to the websites that they are claiming to rank.



It is only the very best companies such as www.mcgrathenterpriseseo.com � seo outsourcing have expanded while other seo companies have closed their virtual doors.



Many seo agencies, even well known ones, are still utilising old procedures that rely on over-use of exact match keyword links. Thus putting their client's websites at tremendous risk. If your site gets hit by penguin it is very unlikely to recover its rankings unless you are BMW or Coca-Cola or similar.



However, their clients are not aware of this.



Although there are still plenty of seo agencies around there are not that many who can actually produce results.



Search engine Optimization agencies, especially ones that are not natural English speakers, just cannot create the rankings that they claim they can and make promises that they cannot deliver. Some have also been known to steal the credit for seo work that they have not even undertaken.



Seo companies, especially offshore based seo agencies that use workers with inferior English language skills, are quite content to take on clients whom they then fail to rank, so they lose those clients and then simply take on more.



Sadly, many seo companies have no concern at all for their clients. They see clients as turnover and do not care what damage they do to their sites. If you are considering using an seo company then please be extremely careful who you chose. Check out the company and see what other people are saying about them. If they are very cheap then they are probably worthless. Be sure to investigate any seo agency you wish to use.



Are they open about the techniques they use? Beware of any company that guards their "seo knoweldge" or hides behind a veil of secrecy because they are probably using spam tactics. Be sure any company you work with highlights their processes and explains how they intend to rank your site.



Don't just take an agency's word for it. Check their knowledge. Ask them about Panda, Penguin, over-optimization, low quality links and how they intend to build your site's authority. Ensure they have a full working knowledge and understanding of all seo updates and penalties that Google have recently introduced and how they intend to work within safe parameters of these penalties.



Research the claims of any seo company you plan to work with. Ask them for proof that they can deliver on their promises and be sure you check the details they give you. Proof of ranking low quality keywords with almost no search volume will be your first red flag and indication that you are dealing with an seo company who are weak at seo.



Always use genuine businesses like this or you will run the risk of damaging your rankings in the Google search engine, your online revenue and your company name.

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